I had the pleasure of being asked to contribute to Roger van der Horst's new ebook about blogging, The Ultimate How to Blog for Business guide.... I am one of a few different case studies. It's a really great read if you have some time! Roger provides readers with great ideas like:
Identify your goals for blogging
Determine whom your blog is for
Create killer content
Find a sustainable blogging rhythm
Grow your audience
Check it out by clicking this link. It's a free and quick download!